Every site has an archive problem: posts from two or three years ago that rank reasonably well but contain outdated information, missing excerpts, inconsistent formatting, or calls-to-action pointing to offers that no longer exist. Fixing them one by one is mind-numbing. Claude and the REST API turn it into a batch job.
Step 1: Audit Your Archive
Start by pulling a list of all posts via GET /wp/v2/posts?per_page=100&status=publish. Ask Claude to read through the list and flag posts that are missing excerpts, have no featured image, or were last modified more than 18 months ago. This gives you a prioritised list of posts that need attention — without you manually scrolling through the dashboard.
Step 2: Refresh Content in Batches
For each post on your priority list, Claude can fetch the full content, read it, and produce an updated version: a stronger introduction, a refreshed statistic, a current call-to-action. Then it pushes the update back via POST /wp/v2/posts/{id}. You review the changes and approve. Claude handles the API calls.
Step 3: Standardise Across the Board
Beyond content, you can use the same approach to standardise metadata: make sure every post has a category, normalise tag names (removing duplicates like “wordpress” and “WordPress”), or add a consistent disclaimer block to all posts in a particular category. These are operations that would take days manually and take minutes with Claude.
Your archive is an asset. A few hours with Claude and the REST API can turn a neglected collection of old posts into a consistently high-quality content library that works harder for you.
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